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How Braintrust Uses Codex to Turn Customer Requests into Code

·2026.05.29 21:00

Key point

Braintrust is accelerating its development feedback loop by using Codex to turn customer feature requests into code in just minutes.

Details

Braintrust, an observability and evaluation platform for AI products, has adopted Codex to transform customer feature requests into working preview branches in just minutes. One month after adoption, 50% of the team has shifted to working with Codex.

CEO Ankur Goyal cited speed as Codex's greatest strength. Previously, customer requests would pile up in the backlog waiting for prioritization, but now the team can input requests into Codex to instantly generate previews and iterate by exchanging ideas with customers in real time.

Codex is also changing the way development itself is done. Beyond simply entering prompts into a model, developers write tests that prove out a problem and build sandbox environments, letting Codex autonomously solve the problem within that environment—lowering the cost of experimentation and increasing efficiency.

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