3 New Ways Ads Advisor Makes Google Ads Safer and Faster

Ads Advisor is adding 3 agentic safety features to make campaign management on Google Ads safer and faster.

• Proactive problem-solving: Integrated with Real-Time Policy Reviews, it provides instant guidance during campaign creation and editing, and even for complex policy violations, it scans accounts and websites to find issues and then suggests a resolution path.
• 24/7 security monitoring: It continuously checks users and domains within an account, offering personalized recommendations for things like inactive users or suspicious domains. You can check your security level on the new security insights dashboard, and it also supports asking "show me my security level."
• Instant certification: Based on industry and country, it automatically determines the certifications required, granting immediate approval if eligible, and helping with a one-click application if more information is needed.

In addition, passkeys are being introduced to Google Ads, strengthening account protection while reducing the burden of entering passwords and codes. The new features will be applied to Ads Advisor over the coming months, and are currently available for English-language accounts worldwide, with other languages to be rolled out over time.