How to Listen to Users' Voices: Developing an App Review Reception System
Key point
Olive Young cut app review reception lead time by 50% by directly leveraging store APIs instead of an external platform's crawling method.
Details
Olive Young had previously received app reviews through an external platform called App Follow, but due to the nature of the crawling method, there was a lead time issue where data reception took 2-3 days. This made it difficult to respond quickly to customer issues and increased operational fatigue.
To solve this, Olive Young decided to build a system that directly calls the APIs provided by Google Play Store and Apple App Store, instead of crawling. This fundamentally resolved the data reception delay issue and increased the speed of issue tracking.
To implement the system, authentication procedures for each store were applied.
- Google Play (Android): Adopted a service account scenario based on OAuth 2.0, implementing it so that the server can directly access the AndroidPublisher API without user consent.
- Apple App Store (iOS): Data is received through an authentication method utilizing JWT (JSON Web Token).
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