AI BriefingLet'Swift 2024 X Olive Young: A Special Meeting to Share Technology and Experience
Key point
Olive Young's iOS development team operated a booth at the Let'Swift 2024 conference to communicate with developers and raise brand awareness.
Details
As an official sponsor of the Let'Swift 2024 conference, Olive Young's iOS development team operated a booth they planned themselves to expand touchpoints with developers. This event was arranged to publicize Olive Young's app development capabilities and raise brand awareness within the tech ecosystem.
Two main events were held at the booth.
- No-Miss Draw Event: Through Olive Young app installation and login verification, participants received various prizes such as limited-edition eco bags, laptop stands, and PB products. This event drove approximately over 150 new app installs.
- Olive Young Face-to-Face Counseling Center: Through pre-registration via the iOS developer community, a 1:1 mentoring session was held to communicate about development organizational culture, career growth, and career concerns.
Through this activity, approximately 350 developers and related personnel visited the booth, achieving the result of sharing Olive Young's tech stack and development culture while delivering a positive brand experience.
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