2026 SKP-11st's First Pangyo Seminar, Together with OpenAI

The name of the Pangyo Planet seminar changed from DTC (Data & Tech Committee) to ATT (AI Tech Talk). Reflecting opinions that the existing 'Committee' nuance felt somewhat heavy, along with recent tech trends and the event's identity, the name now incorporates AI and Tech.

This year's first external expert seminar was held on February 23 at SK Planet's Pangyo office, with Han Ji-eun, Strategic Account Director and Kim Jung-won, Solution Engineer from OpenAI Korea participating. The main topic was 'Technology Introduction and Case Studies Based on the OpenAI API Platform', covering OpenAI's recent business direction and technology, offerings for enterprise AX, the commerce and apps ecosystem, and commerce use cases.

The key content shared was as follows.

• Introduction of OpenAI's recent business direction and technology
• OpenAI offerings for enterprise AX
• The commerce and apps ecosystem as OpenAI sees it
• Commerce use cases including Instacart collaboration, shopping research, and Apps in ChatGPT
• Agentic Commerce strategy and response measures, and an MVP demo (11st) implemented with Codex
• Q&A and after-meeting

This seminar was a meaningful occasion where about 200 members of SK Planet and 11st gathered together to share technical insights, following 11st's (re)incorporation as a subsidiary. Even though it took place right after the Lunar New Year holiday, many attendees joined, and the organizers expressed hope for continued AI synergy through various technical activities with both companies and key business partners going forward.