AI BriefingOliveyoung Develops Gift Pickup Service
Key point
Oliveyoung expanded its omnichannel experience by introducing the existing Today Dream pickup feature into its Gift service.
Details
Oliveyoung carried out development to integrate the pickup feature of the existing Today Dream into the Gift service. This provides recipients with the option to pick up gifts directly at a store instead of receiving them via courier delivery.
The key development details are as follows:
- Improved Acceptance Page: Split from the existing single page into a 2-step process so users can choose between pickup and delivery
- Pickup Barcode Page: Built a dedicated page where users can check the barcode along with store information
- Unified Notification Channel: Consolidated messages that were previously split between AlimTalk and SMS into SMS alone to reduce user confusion
- Store POS Integration and Payment Logic: Order data is passed to the store's POS, and the delivery fee issue that arises with pickup was resolved through a deposit refund logic.
This project focused on advancing the omnichannel service and improving customer experience through collaboration with multiple squads.
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