AI BriefingExpanding into the Spanish Market
Key point
ElevenLabs is opening a Madrid office to expand its AI voice technology and agent business in Spain.
Details
ElevenLabs is expanding into the Spanish market by opening an office in Madrid and building local sales and engineering teams. Through this, the company plans to strengthen close collaboration to solve customers' complex problems.
Results using ElevenAgents are already emerging across various industries.
- eDreams ODIGEO: Handles customer support in 5 languages, improving resolution speed and conversion rates by double digits through natural conversation and autonomous problem-solving.
- MediaMarkt: Handles warranty extensions and subscription upselling via online, phone, WhatsApp, and social media.
- Santa Lucia Seguros: Introduced voice capabilities into its virtual assistant.
Santander, a leading Spanish financial institution, has invested in ElevenLabs, demonstrating the potential of AI audio and agent technology. Additionally, actor Matthew McConaughey is using ElevenLabs to narrate a Spanish-language newsletter while preserving his own voice.
In Spain, the diversity of regional languages such as Catalan, Galician, and Basque is critically important. Rather than patching a general-purpose platform, ElevenLabs addresses the linguistic needs of Spanish companies by implementing accurate pronunciation and intonation of regional languages at the proprietary model level.
This summary was generated automatically by AI. Check the original for the author's claims and context. Copyright belongs to the original author.
Our guide explains how the AI works. Report summary errors, attribution issues, or removal requests via Contact.