AI Briefing
KO

Lowe’s Brings Project Expertise to Every Customer and Employee

·2025.05.07 16:00

Key point

Lowe’s has adopted OpenAI’s GPT-4o to provide customized project guidance to both customers and employees.

Details

Lowe’s has partnered with OpenAI to introduce an AI-powered solution to address the complexity of home improvement projects. Going beyond simply updating existing systems, the goal is to restructure the business from a product-sales focus to a project-support focus.

Built using OpenAI’s GPT-4o, the two core experiences are as follows:

  • Mylow: A conversational AI advisor embedded on Lowes.com that understands customer intent from natural language questions and provides product recommendations, step-by-step guidance, and related videos.
  • Mylow Companion: A mobile app for store employees that provides instant answers about product information, installation steps, compatibility, and more.

Mylow Companion has enhanced voice support to accommodate situations where employees have their hands full, such as carrying items. It also automatically suggests accessories needed for specific tasks a customer is performing (for example, tape or sandpaper for wall repairs), helping improve project completion and ensuring no necessary items are missed.

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