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TVS Motor's Multimodal Agent

·2026.04.10 14:58

Key point

TVS Motor has deployed multimodal AI agents across 25+ countries worldwide using ElevenLabs' platform.

Details

TVS Motor is transforming its digital customer engagement by adopting multimodal AI agents that combine voice and text, built on ElevenLabs' Agents Platform. Through this deployment, the company achieved a 35% increase in Lead Capture rates and an 80% reduction in customer feedback processing time across markets in more than 25 countries worldwide.

The agents operate in two main ways.

  • Pre-sales: A multimodal widget on the website automates product discovery and lead capture.
  • Post-sales: Voice AI agents make outbound calls to conduct NPS surveys and collect customer feedback.

TVS Motor cited ElevenLabs' industry-leading low latency, natural voice quality, and the multilingual support essential for addressing global markets as reasons for its choice. The agents currently support a total of 9 languages, including English, Hindi, Spanish, and Arabic, offering customized personas that reflect the accents and cultural nuances of each region.

The integration was completed within a week, and connectivity with major cloud telephony services such as Twilio and Plivo enabled rapid deployment and testing.

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