AI Briefing
KO

Plex Coffee delivers fast, personalized service with ChatGPT

·2025.10.15 09:00

Key point

Plex Coffee adopted ChatGPT Business to shorten onboarding periods and dramatically improve operational efficiency.

Details

As Plex Coffee expanded its stores, it faced fragmented knowledge sharing and inconsistent training issues. In particular, repetitive questions from employees flooded in via WhatsApp messages, reducing store managers' focus on their work.

To address this, they utilized the Notion connector to let employees instantly find the information they needed in natural language. As a result, operations-related questions decreased by more than 50%, and managers were able to focus more on community activities.

Additionally, they converted their existing 25-page handbook into a custom GPT for use in onboarding. By teaching core values and technical details through a conversational approach, they shortened onboarding from weeks to days.

Currently, Plex Coffee is expanding its application of ChatGPT as follows:

  • Expansion research: Estimating revenue potential and analyzing new locations
  • Demand pattern analysis: Understanding demand changes based on events and external factors
  • Supply chain automation: Experimenting with supplier ordering processes via AI Agent

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